Big Bear Vans.
You dream it, they build it. We turned a handcrafted campervan workshop into a category-defining D2C storefront with a live configurator, matchmaker engine and transparent pricing from $165k.
A workshop turned into a storefront that sells.
Brand, web, configurator and performance delivered end to end by our in house team across a 14-week engagement, followed by an on going growth retainer.
What we delivered.
A workshop with a waiting list, hidden behind a dated site.
Big Bear Vans handcrafts premium Mercedes Sprinter and Ford Transit conversions from a workshop in Big Bear, California. Their engineering is a class of its own but the storefront couldn't carry it. Configurations lived in PDFs, pricing lived in inboxes, and every inquiry started with a phone call.
Turn the site into the salesroom.
We rebuilt the site as a working configurator, not a brochure. Every van Montreal 170 AWD, Santa Monica Charcoal, Poptop Adventure got its own build page with 3D explore, transparent pricing from $165k, and an ‘I'm Interested’ handoff wired directly into the sales workflow.
A matchmaker engine that qualifies before it sells.
A five-step BBV Matchmaker Engine wheelbase, passengers, bathroom, battery & AC, contact narrows 40+ layout permutations into a shortlist in under two minutes. Sales opens the day already knowing who's shopping short-wheelbase versus off-grid family builds.
Craft, in the language of the buyer.
Kitchenette, Living Space, Details, Storage, Comfort the craft gallery is organised the way owners actually shop. CNC technology, aluminium bathrooms, elevator beds, 1-year and 3-year craftsmanship warranties are surfaced as trust anchors, not fine print.
Every angle of the build, in the language of the buyer.
“OrbitSite treated our workshop like a product. Inquiries stopped feeling like leads and started feeling like build slots we're now booked six months out.”